Regulation & Company Information
Why PayU?
Boost your sales instantly by over 12% through our cutting edge features like dynamic switching, intelligent retry framework, mobile optimized payment page and many more. Avail the benefit of multiple payment options and get your transaction rates soaring. Your success is our only objective.
Highest Conversion Rates
Boost your sales instantly by over 12% through our cutting edge features:
Dynamic switching of gateways for card processing:We give you multiple gateways to process your card transaction. For every transaction, in real time, we choose the best gateway on the basis of the health of the gateway, the global probability of success of the transactions on the basis of payment method and bin, the local probability of success of the given transaction on the basis of past transaction history and many more parameters. This switching helps us delivery industry best conversion rate.
Auto Retry and Recommendation: With our intelligent retry system, when the customer’s transaction fails, rather than going back to the merchant’s website and following the steps all over again, instead he is redirected to an intermediary page showing the reason of failure. The user can easily go back to the payment page and proceed with payment. Also,through our smart recommendation he can alternatively choose another payment option like COD and complete his transaction.
Mobile optimized payment page: Our highly efficient and mobile optimized payment option enables your users to make payments on the move. We accept wide variety of mobile browsers including default browsers of all OS.
Optimization of payment methods: Every payment method has been optimized. For example we realize that SBI Maestro card does not have CVV and Expiry. We therefore do not ask for it.
More than 60 rules/optimisations in place to deliver the best.
Effective dealing with NetBanking downtime: We deal with both scheduled and unscheduled downtime for any Netbanking very effectively. We auto detect if a payment option is not working and it is deactivated. The customer is given a message if he/she selects that payment option to inform that it is not currently working and the user may choose a different option or try again after some time. The payment option reactivates as soon as it is up.